How to pick a registrable pharma trademark: Barbara Besati to speak at G. Benzi masters
Students of the G. Benzi masters degree in regulatory affairs of the University of Pavia are going to find out what makes a pharma trademark registrable on 23 June 2022, when Barbara Besati holds her yearly talk on the topic.
Barbara will focus initially on the requirements a sign must meet in general in order to be registrable as a trademark, and then expand on the available kinds of registration.
Closing in to pharmaceutical trademarks in particular, Barbara will explain the difference between a strong and a weak trademark, the criteria applied to assess novelty with regard both to the registration of pharmaceutical trademarks and to the marketing authorisation, and finally she will introduce the notion of trademark lapse for lack of use.
We welcome the opportunity to engage with the students of the G. Benzi masters; we believe it is important to contribute to the training of professional figures in regulatory affairs that are in high demand both in the private companies and in public bodies working in or for healthcare.
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